GRADE A OFFICE BUILDING ORIENTAL SQUARE BY OSI VS. TRADITIONAL OFFICES IN HANOI

The Shift in the Definition of “Grade A Offices”

For many years, Hanoi’s office leasing market has been defined by Grade A buildings located in historic central districts. These properties, with prestige and construction quality at the time of launch, have long been the trusted choice of major corporations. They set the benchmark for what a premium office in Hanoi was meant to be.

However, the business world never stands still. The requirements for an ideal workplace in the 21st century have gone far beyond traditional definitions. Sustainability, technology integration, employee well-being, and long-term operational efficiency have now become top priorities. Oriental Square by OSI, located in the heart of Starlake Tay Ho Tay, is the pioneer that sets new, superior office standards for the future.

Weighing the Balance: The New Standard vs. The Traditional Benchmark

A careful comparison across core aspects shows the strategic advantages that Oriental Square by OSI delivers.

1. Building Technology: From “Connected” to “Smart”

• Traditional Grade A Standard: Earlier-generation buildings focused on providing essential foundations such as security systems, high-speed elevators, and stable internet connections. These were necessary features but often operated as separate, standalone systems.
• The New Standard at Oriental Square by OSI: We go beyond by creating a sustainable, smart building with fully integrated systems: contactless access control, destination-control elevators that minimize waiting time, and a smart Building Management System (BMS) for automated optimization of temperature and lighting. The result is a proactive workplace environment that enhances tenant experience and operational efficiency.

2. Energy Efficiency & Operating Costs: From “Compliance” to “Optimization” 

• Traditional Grade A Standard: Constructed under older regulations, many buildings face high energy costs for HVAC and lighting. This not only impacts the environment but also creates fluctuating and unpredictable service charges for tenants.
• The New Standard at Oriental Square by OSI: Built to prestigious LEED Gold standards, Oriental Square by OSI is a model of sustainable design. Features such as heat-resistant Low-E glass, high-performance HVAC, water reuse systems, and 100% LED lighting significantly reduce energy consumption. For businesses, this translates into lower, more predictable long-term operating costs and a compelling ESG narrative to present to stakeholders.

3. Wellness Amenities: From “Space” to “Experience”

• Traditional Grade A Standard: Amenities were often limited to basic functional spaces, with the primary focus on leasable floor area.
• The New Standard at Oriental Square: We believe people are a company’s most valuable asset. That’s why the building is designed to elevate both physical and mental well-being. Advanced air filtration ensures superior indoor air quality, while natural daylight is maximized. Green spaces and lifestyle amenities in the retail podium further create a healthy, inspiring work environment that reduces stress and fosters creativity.

Repositioning the “Prime Location”: From Historical Core to Strategic New Center

The appeal of Hanoi’s historic downtown is undeniable. However, traffic congestion and infrastructure limitations present real challenges. Starlake Tay Ho Tay is emerging as the city’s new strategic hub – home to government offices, embassies, and leading corporations, supported by modern, well-planned infrastructure and seamless connectivity.

Choosing an Office is a Strategic Investment

Choosing headquarters in Hanoi today goes far beyond comparing rental costs. It is an investment in your business future: investing in technology to boost efficiency, in sustainability to optimize costs and strengthen reputation, and most importantly, invest in human well-being to attract and retain top talent.

Oriental Square by OSI, developed by OSI Holdings, is more than a high-end office building. We are setting a new benchmark, providing your business with a solid foundation for sustainable growth and long-term success.

Contact us today to tour our mock-up floor and discover why Oriental Square by OSI is the superior choice for your business.

• Savills Vietnam (Leasing Agent): 0948 000 468
• OSI Holdings (Project Developer): 0932 038 666